Veteran Pharmaceutical Commercial Strategy Expert Hensley Evans Joins the HealthPrize Technologies Board of Directors

The ZS Associates principal will bring her expansive patient engagement and multi-channel marketing experience to HealthPrize’s board

Should We Give Away Medications for Free?

Cost has been one of pharma's key adherence tactics. But what would happen if we gave away medications for free?

Five Ways to Improve Patient Adherence with HealthPrize

Campaigns to patients and healthcare providers alike are carefully designed to increase the number of prescriptions being written for our medications. But what happens after that first prescription?

HealthPrize CEO Honored as Top 40 Healthcare Transformer

Tom Kottler, CEO and cofounder of HealthPrize Technologies, the leading customer motivation management platform for the life sciences, was selected as a 2017 Top 40 Healthcare Transformer by Medical Marketing & Media magazine. Kottler will be recognized, along with fellow honorees, at MM&M’s Transforming Healthcare Conference in New York City.

The Real Story Behind Medication Nonadherence: A Comedy

Watch this video from HealthPrize Technologies and get a look behind the scenes into one family’s (not so) serious conversation about adherence.

Tom Kottler, CEO of HealthPrize Technologies, Named a 50+ Innovation Leader

Tom Kottler, CEO of HealthPrize Technologies, was announced today as one of the healthcare industry’s 50+ Innovation Leaders, an AARP initiative administered by MedCity News to recognize entrepreneurs, companies and ideas behind innovative new products and services for Americans aged 50 and older.

Unlocking the Power of Patient Loyalty for Pharmaceutical Marketers

In the results-driven world of pharmaceutical marketing, patient loyalty can be a worthwhile investment of time and budget.