An engaging health experience for branded therapeutics
Launch your branded program and deliver to verified patients a highly engaging health experience built using gamification, education and behavioral economics
Game mechanics engage people and keep them returning to the HealthPrize program
Targeted educational content help people learn more about their disease and treatment plan
Behavioral economics strategies motivate people to develop consistent habits
A patient experience personalized to your brand
- Engagement programs are fully branded to your drug or portfolio therapeutic area
- Programs are configured based on your product’s unique requirements and brand goals
- Programs engage patients with a personalized content journey and activities targeted toward their medication and disease
Activate the patient journey with unique messaging
- Segment patients based on user attributes such as therapy experience level, insurance type or demographics
- Deliver individually-timed educational messages to help patients understand how a therapy works, how to use a device or dose properly and what to expect over time
- Configure patient experiences individualized to these segmented cohorts to maximize program effectiveness
Apply an approach proven to optimize patient adherence
- Gamification tactics such as streaks, badges, contests and leaderboards ensure high levels of engagement
- Behavioral economics turns the negative experience of behavior change into a positive one
- Disease-specific health education helps patients develop intrinsic motivation needed for long-term adherence
Daily support, education and motivation for people with chronic conditions