Streaks, Structured Competitions and Atomized Content
How consumer marketing marketing best practices can radically improve patient adherence to pharmaceutical brands
Streaks, Structured Competitions and Atomized Content
A handful of well-timed messaging approaches can generate significant improvements in adherence across the entire week. Changing focus to how educational messages are presented and packaged can generate better health and wellness literacy outcomes. And, earning a few points, finishing first place on a leaderboard, and redeeming e-gift cards can deliver double-digit increases in adherence for engaged patients.
Download this eBook from HealthPrize to find out how loyalty marketing best practices can radically improve patient adherence to your pharmaceutical brands.